Exclusive launch of Halfpenny Black Edit in London
Where do I start with this… well perhaps with a big thanks to Coco Wedding Venues and The Bridal Edit for inviting me down to the exclusive launch of Halfpenny’s Black Edit in London. What a great little adventure!
Many people will know that I’m not exactly the fashion consinour but when it comes to Bridal gowns I go a bit funny and hysterical. I can’t help but get excited, I mean thats the industry I’m in, I adore photographing gowns and I absolutely LOVE getting to see what the bride choses when you walk in on the morning of the wedding. If I haven’t already had sneak peaks! The Black Edit by Halfpenny London is pretty much your dream collection if bold, beautiful designs are your thing – which for me is an absolute yes. I come from a graphic design background so angles and contrast excite me greatly. Plus, what I also love is the fact its 2017 and you can wear what ever the hell you want at your wedding. That includes grooms too!
The Black Edit isn’t really aimed at the Wedding Industry more as exclusive occasion wear and for the Red Carpet. I mean did you catch Liv Tyler on on Jonathan Ross recently? She looked stunning in one of Halfpenny’s Black Edit creations. Kit Harrington didn’t look bad next to her either, but that’s for another blog! As Laura from the Bridal Edit states “What we really love is that Kate’s created this collection from her base as a bridal designer and this works SO well. Let’s face it, when you’re looking for a special occasion dress, it doesn’t get more ‘special’ than a wedding. It’s great to see those distinctive Halfpenny London bridal shapes and silhouettes in this new selection of dresses. Who wouldn’t want to wear one of these?”
Yep who wouldn’t! Seeing the beautiful models gracefully walk around the streets of London in these statement pieces really was a joy to behold, I had to try not to gasp too loudly! As Emma from Coco Weddings said “what really stands out in The Black Edit are all those to-die-for design details. Those fabric combinations with the lace bodices could well be our favourite thing ever but then, the butter soft leather and luxe satins, barely-there backs, big bows, huge heavyweight skirts and the superlight fringing… just imagine how it will feel to wear one.”
Book me a fitting right now! With the champers flowing it was great to talk to the team and Kate… who is unbelievably down-to-earth and was also more than happy for us to look through her bridal collection. What an beautiful space to go and choose your outfit. It was lovely to be a part of this launch and I’m really happy to share the photo’s from the evening. Black is most definitely back.
Jewellery: House of Garrard
Shoes: Malone Soulier
Flowers: Fran the and Flower
Hair: Edward James
MAU: Amy Conway, Bobbi Brown
Models: Dani, Chiara, Sian